PROGRAM ELEMENTS:

  • Event Integration

  • Social Blitz

  • Sponsored Posts

OVERVIEW:

Who What Wear celebrated the launch of its Spring collection with Café Who What Wear, a pop-up in West Hollywood where influencers and community members could have breakfast, enjoy a coffee, and preview the full Spring line.


All influencers attending were dressed in the new line and were required to post an Instagram and Instagram story capturing content from Café Who What Wear .